GTM integration
GTM integration
£499.00
- Review Bounce rates
- Duplicate tags
- Tracking code implementation check
- Check analytics data accuracy
- Ensure correct UTM tagging and prepare guidelines
- Check there are no duplicate page hits
- Review the current conversion goals setup and optimizing it fit the specific KPIs
- and more
Our Basic Google Analytics Plan
If you are searching for a Google Analytics audit that provides you with details linked to your existing GA efforts? If yes then this basic Google Analytics audit plan (although we call it a basic plan but it is still way more advanced as compared to our competitors) will provide a summary of your website positions, ranking trajectory, Google Analytics audit review and feedback, etc.
The basic plan is a wonderful discovery tool to offer you everything you need. Our Google Analytics Audit basic plan is a highly valuable audit that highlights all key problems to discover the reasons behind your website’s low ranking, why your website has lost its ground or why is not it making any further progress. This basic plan is made for smaller sites and the plan will offer a great overview of things/issues that you need to address to improve your ranking.
- Review Bounce rates
- Duplicate tags
- Tracking code implementation check
- Check analytics data accuracy
- Ensure correct UTM tagging and prepare guidelines
- Removing traffic data generated by bots
- Check there are no duplicate page hits
- Review the current conversion goals setup and optimizing it fit the specific KPIs
- Anlayse the data for irrelevant hostnames, unwanted parameters
- Creating custom referral exclusion list
- Add filter for excluding internal traffic
- Configure reports – Audience Acquisition Behaviour and conversions
- And our full audit checklist
Our Audit Checklist
Step-by-step checklist to make sure your Google Analytics audit is configured properly. So, here we go…
- Check the Tracking Code implementation
- Then Change the Google Analytics Property Name
- After that set your default URL
- Now turn on the “Enable Demographic & Interest Reports” option
- Choose the “Referral Exclusion List”
- After that click on “All Products”
- Now create the “Raw” View
- Then create the “Test” View.
- And then create the “Master” View.
- Now it is time for setting the Website’s URL
- Ensure that currency and Timezone are set accurately.
- Facilitate Bot Filtering
- Facilitate Site Search Tracking
- Then set the Goals and Filters
- Now check the Google Analytics Ecommerce settings
- It is now time for understanding real-time Reports
- Then configure Audience Reports, Acquisition Reports, Behavior Reports, and Conversions Reports.
How we do conduct our Google Analytics audits?
Checklists:
We’ve got our own Google Analytics audit checklist here so that you can easily download and use it. However, we made sure to…
Scorecards:
Well, they’re different methods to create a framework, and some of the most useful ones help you choose the most significant…
Communicate:
Before anything else, we talk to our clients to figure out what Google Analytics implementation they have. Our audit being…
Checklists
We’ve got our own Google Analytics audit checklist here so that you can easily download and use it. However, we made sure to include certain features that will make the framework easy to read. Sorting objects by class will allow you to work effectively, and it’ll even help you distinguish between broader and stronger areas and in what areas you need improvement. Also, you can have subcategories that will form a ranking of GA features and configurations from our auditors.
our framework includes a resolution for objects that are configured incorrectly or missing tracking code as well. Having a common procedure or recommendation to improve each GA feature helps our client to keep the work constant and also demonstrate professionalism.
Finally, we have included a legend or key to make one’s data readable. We make it clear what features are performing great and what features need further improvement.
Having a typical framework is priceless to confirm that everything is configured and tracked correctly.
Scorecards
Well, they’re different methods to create a framework, and some of the most useful ones help you choose the most significant configurations for useful data. One of the best ways to do that is by scoring a few items more heavily than others.
And you can surely find a more detailed explanation on our website for successful Google Analytics Audits. In our reporting method, we take broad elements of our client’s Google Analytics account as well as score them as per the framework. These scores define an overall GA data quality score. And this thus, tells in which category the customers’ Google Analytics accounts fall.
With our final scoring, we can understand what improvements to recommend and prioritize. Low-scoring Google Analytics accounts should concentrate on fundamental, basic fixes, while a higher-scoring Google Analytics account should concentrate on fine-tuning the data collection.
Communicate
Before anything else, we talk to our clients to figure out what Google Analytics implementation they have. Our audit being with a few common questions. While conducting a site audit, we ask our client the following questions:
- How do they use Google Analytics accounts?
- How does their business model associate with Google Analytics?
- What type of business is this?
- What do they want to get from our Google Analytics audit?
These questions help us to establish a strategy that backs our goals.
Why choose our Google Analytics audits?
Company owners want to improve their site search tracking, but they often do not have the needed information to make positive changes. That is where our Google Analytics audits come in at their rescue. Often, we like to start our customer services with audits because we ought to decide what data to work with. Also, with our audit, we try to find out what type of data the customer has, how the data was collected, and also how good the quality, correctness, etc. of the data is.
All these help us make customized tracking code implementation for an individual client. Based on the present quality and quantity of the information, we’ll adjust our strategy to site search analysis, event tracking, google analytics AdWords report, implementation, and Google Analytics health check. Often some clients need some fundamental changes, and often they require detailed, higher-end tweaks for their google analytics account setup. And we offer all of them perfectly.
Good eCommerce tracking and reporting are vital for digital marketers because it informs what is going well to offer you better conversion and what needs some changes. Our experts have proper knowledge of creating demographics and interest reports that will offer your business a new dimension.
Since Google Analytics has a lot of measures, using our Google Analytics report will help you see just the most essential Key Performance Indicators for your company at a glance. Moreover, to help you save some more time and effort, our automated Google Analytics report will take the nuisance out of reporting entirely since the information gets collected, visualized, and then automatically sent so that you do not have to copy-paste or enter the numbers manually or exclude URL query parameters every time.
What is more, with our Google Analytics audit report you can incorporate your Google Analytics information with information from other online commerce channels and this allows you to see how your digital marketing approach is working at a glance. So, here are the things where you will need our google analytics settings for your website.
What we need to perform a Google Analytics Audit?
To perform the Google Analytics audit, we will need the following:
A digital Analytics product
It either can be your website or anyone else’s website – so far you’ve got the admin credentials to inspect as well as modify all the essential measurements.
Traffic
Well, in other words, you will need users who can generate action on the website by reading the funnel. It is your main source of data.
A GA account with Tracking Codes
It is also known as Analytics Tag or even called The global website tag placed on the site.
Admin access to the GA account
In case you are the product owner that you wish to check or fix – ideal. In case somebody else made the GA account of your business…
Ensure that you as well as your team do not make any modifications to the site while the information health check is going on.
Admin access to the GA account
In case you are the product owner that you wish to check or fix – ideal. In case somebody else made the GA account of your business, you can recover your admin access. It is effortless. All you will have to do is to verify that you are the owner. In case the business belongs to some other person, simply ask them to allow you the admin credentials.